Voter Services – New Team Strategies to Register Voters

Upping their game in anticipation of the 2016 election year, Voter Services Team members have tested new strategies for registering more voters and getting more voters to turn out. New venues for registration tabling have included the biennial Berkeley High School All Class Reunion Picnic on August 22, the Adeline Corridor Pop-Up event on August 29 and the Ashby and Downtown Berkeley BART stations on National Voter Registration Day, September 22.

Among other “firsts,” we distributed postcard-size reminders of the 2016 primary and general election dates along with information about how to register on line – and offered mint-flavored taffy to new registrants. In the months ahead, look forward to roll-out of the Voter Registration App designed by Tech Professional and Voter Services Team member Daniel Roesler!

– Ruby MacDonald, Voter Services Team

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